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Frankfurt – Paperworld is preparing itself for the future, appearing with an immediate facelift. In the process, Paperworld will be getting a new subtitle: The World of Office & Paper Products. For the first time, moreover, the product sections will be given their own attractive subvisuals, logos and new names. From now on Imaging will be called Paperworld Imaging, Scriptum will become Paperworld Scriptum and Creativeworld will be Paperworld Creative. Messe Frankfurt is expecting over 2,400 companies from home and abroad to present their product highlights at the world’ s biggest trade fair for the national and international paper, office supplies and stationery trade.
Nielsen Business Media has reached an agreement with Promotional Products Association Intl. (PPAI) to co-locate several annual trade shows in order to deliver education, products and services to promotional products distributors at five of Nielsen’s Imprinted Sportswear Shows (ISS)
All associations and nonprofits are encouraged to tap into The Power of A campaign materials to help broadcast how your group builds a stronger nation and world. Just as you provide a community, network or home for your members, The Power of A is the identity for the more than 1.9 million associations and nonprofits in America, as well as those around the globe. Through The Power of A, ASAE provides several easy ways to be part of the industry’s Power of A campaign and help let legislators, members, partners and the public at large know how you are part of an industry that is essential to society, the economy and more. The Power of A is how we help enrich lives through setting industry standards of quality, ethics and safety. How we train our nation’s workforce; teaching skills, growing jobs. How we drive safety and sustainability standards, keeping the engine of Industry running smooth and safe. And how we draw on the wisdom and perspective of the collective so we can predict trends and seed progress. +++++ http://www.thepowerofa.org +++++
The Incentive Club – more than 240,000 partners worldwide – said 2011 was a very bad year for motivation activities, promotional campaign and incentive tours & premium travel. The research involved a global audience of more than 5,000 partners in 55 countries. Compared to previous years, 80% had a drastic reduction for all marketing and promotional activities including incentive trips, premium travels and promotional campaigns. Cost pressures, fewer delegates and smaller budgets changed the criteria of booking a venue or launching a promotional campaign. Looking forward to 2011 the most important factor influencing decision-makers is uncertainty about the global economic outlook, but 51 % of partners feel confident about the sector’s prospects and 26% expect to hold a better number of activities this year if venues and suppliers will be flexible enough and they will work more closely with agencies and meeting & incentive planners. ++++++++ http://www.theincentiveclub.com ++++++++
